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Senior Copywriter and Content Editor

Tapstitch

Tapstitch

Marketing & Communications
basingstoke, uk · London, UK · Guildford, UK
Posted 6+ months ago

Job Title: Senior Copywriter and Content Editor

Location: London, with flexibility on remote working

Company: Tapstitch

About Us: Tapstitch makes it quick and easy to create custom high-quality fashion, one piece at a time. Our mission is to empower everyone to express themselves through clothes.

We are growing very quickly, month-on-month profitable, and have raised $3.5 million from leading VCs. We are a global team based in LA, London, and China.

We serve a diverse range of clients from individuals and schools to fashion brands and businesses, and we're looking for a talented Senior Copywriter and Content Editor to join our fast-paced team.

Position Overview: You will be responsible for the overall quality and output of Tapstitch's written copy. This role is pivotal in ensuring our messaging at every touchpoint is grammatically correct, clear, engaging, SEO optimized, and aligned with our brand voice. You will work closely with various departments to produce a wide array of content.

Key Responsibilities:

Content Creation and Management:

  • Write, review, and edit compelling copy for emails, SMSs, website, blog posts, video scripts, help center articles, newsletters, and customer case studies.
  • Ensure all content is consistent with Tapstitch’s brand voice, values, and mission.
  • Collaborate with the marketing, merchandising, product, design, and customer service teams to develop content strategies and deliverables.

Editorial Oversight:

  • Maintain high standards for writing and editing, ensuring clarity, accuracy, and engagement.
  • Review and revise content created by other team members, providing constructive feedback and guidance.
  • Develop and maintain editorial calendars to ensure timely delivery of content.

Brand Messaging:

  • Ensure all communications are aligned with Tapstitch’s key messages and selling points.
  • Continuously refine and evolve the brand voice to resonate with target audiences.
  • Develop innovative ways to present Tapstitch’s offerings, enhancing customer engagement and satisfaction.

Content Strategy:

  • Conduct research and stay updated on industry trends to inform content strategies.
  • Analyze content performance and feedback to improve future content initiatives.
  • Create and implement guidelines and best practices for content creation and dissemination.

Qualifications:

  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Proven ability to create engaging, customer-centric content across various platforms.
  • Excellent organizational and project management skills, with the ability to handle multiple projects simultaneously.
  • Ability to work collaboratively in a fast-paced, dynamic environment.
  • Proficiency with content management systems (CMS) and other digital marketing tools.
  • Strong understanding of SEO principles and content optimization strategies.

Why Join Tapstitch?

  • Innovative Environment: Be part of a very high-growth business revolutionizing the apparel industry.
  • Creative Freedom: Have huge autonomy to express your creativity and shape the voice of a growing brand.
  • Impactful Work: Play a key role in a business already used by thousands of customers to run their fashion companies.
  • Collaborative Team: Work with a passionate, international, and supportive team dedicated to excellence.