Founding Head of Marketing/Growth
Allup
This job is no longer accepting applications
See open jobs at Allup.See open jobs similar to "Founding Head of Marketing/Growth" Alpaca.About our client
At Outmarket, the team is reimagining how commercial insurance runs. Their AI-powered platform empowers brokers, MGAs, wholesalers, and carriers to extract insights, automate workflows, and drive growth using their own data.
They’ve already landed early customers, assembled a world-class team from Uber, Meta, IBM, and Adobe, and are scaling fast. They are now hiring a Founding Head of Marketing/Growth—a strategic leader who can craft a category-defining narrative, build demand from the ground up, and drive results with urgency and creativity.
Why This Role Is a Rare Opportunity
- Work directly with the Founder & CEO (ex-Uber, Meta, Ethos) and Co-Founder & CTO (ex-Meta, Ethos, IBM Watson)
- Define and execute marketing from zero to one across brand, demand gen, product marketing, and growth
- Build the playbook that drives the next stage of revenue and product adoption
- Get in early at a company backed by strong customer traction and industry pull
- Market a product that actually delivers—already driving results at some of the top agencies in the country
What You’ll Do
- Own messaging, positioning, and the overall story of Outmarket
- Create and execute campaigns across paid, organic, outbound, events, and partner channels
- Build top-of-funnel demand through content, webinars, events, and strategic launches
- Partner with sales to drive pipeline velocity and support enablement
- Create product marketing assets, case studies, landing pages, and more
- Define metrics, optimize channels, and test growth ideas across the funnel
What They’re Looking For
- 5+ years of B2B marketing or growth experience, ideally in SaaS or enterprise tech
- Proven ability to go from zero to scale—content, demand gen, brand, and growth loops
- Strong storytelling and positioning instincts—you know how to stand out
- Deep understanding of marketing strategy and a willingness to execute
- Experience partnering with sales, product, and founders in early-stage environments
Bonus If You Have
- Experience marketing to insurance brokers, MGAs, carriers, or wholesalers
- Background in PLG, community, or ecosystem-driven growth
- Comfort with modern tools: HubSpot, Framer, LinkedIn Ads, Clay, etc.
What You’ll Get
- A seat on the founding leadership team
- Competitive salary and meaningful early equity
- Full ownership over marketing strategy and execution
- Freedom to build, test, and scale without bureaucracy
- A mission-driven team building something that matters
- Salary: $160K-$180k
- Benefits: Great gear, equity plan, team retreat, modern tools, flex schedule, unlimited PTO and growth budget.
This job is no longer accepting applications
See open jobs at Allup.See open jobs similar to "Founding Head of Marketing/Growth" Alpaca.