Founding Head of Marketing/Growth
Allup
Marketing & Communications, Sales & Business Development
Las Vegas, NV, USA
USD 160k-180k / year + Equity
Posted on Aug 11, 2025
About our client
At Outmarket, the team is reimagining how commercial insurance runs. Their AI-powered platform empowers brokers, MGAs, wholesalers, and carriers to extract insights, automate workflows, and drive growth using their own data.
They’ve already landed early customers, assembled a world-class team from Uber, Meta, IBM, and Adobe, and are scaling fast. They are now hiring a Founding Head of Marketing/Growth—a strategic leader who can craft a category-defining narrative, build demand from the ground up, and drive results with urgency and creativity.
Why This Role Is a Rare Opportunity
- Work directly with the Founder & CEO (ex-Uber, Meta, Ethos) and Co-Founder & CTO (ex-Meta, Ethos, IBM Watson)
- Define and execute marketing from zero to one across brand, demand gen, product marketing, and growth
- Build the playbook that drives the next stage of revenue and product adoption
- Get in early at a company backed by strong customer traction and industry pull
- Market a product that actually delivers—already driving results at some of the top agencies in the country
What You’ll Do
- Own messaging, positioning, and the overall story of Outmarket
- Create and execute campaigns across paid, organic, outbound, events, and partner channels
- Build top-of-funnel demand through content, webinars, events, and strategic launches
- Partner with sales to drive pipeline velocity and support enablement
- Create product marketing assets, case studies, landing pages, and more
- Define metrics, optimize channels, and test growth ideas across the funnel
What They’re Looking For
- 5+ years of B2B marketing or growth experience, ideally in SaaS or enterprise tech
- Proven ability to go from zero to scale—content, demand gen, brand, and growth loops
- Strong storytelling and positioning instincts—you know how to stand out
- Deep understanding of marketing strategy and a willingness to execute
- Experience partnering with sales, product, and founders in early-stage environments
Bonus If You Have
- Experience marketing to insurance brokers, MGAs, carriers, or wholesalers
- Background in PLG, community, or ecosystem-driven growth
- Comfort with modern tools: HubSpot, Framer, LinkedIn Ads, Clay, etc.
What You’ll Get
- A seat on the founding leadership team
- Competitive salary and meaningful early equity
- Full ownership over marketing strategy and execution
- Freedom to build, test, and scale without bureaucracy
- A mission-driven team building something that matters
- Salary: $160K-$180k
- Benefits: Great gear, equity plan, team retreat, modern tools, flex schedule, unlimited PTO and growth budget.